التجارة الالكترونية

E-Commerce Spring 2011

Course Name: E-Commerce
Course ID: SICT4419

Note: Course outline is tentative

Textbook: Electronic Commerce 2008, 5/E, Efraim Turban et al.

Course Outline:

  • Course Introduction
  • Overview of Electronic Commerce
  • E-Marketplaces
  • Retailing in E-C
  • Consumer Behavior, Online Market Research, and CRM
  • Online Advertising
  • B2B E-Commerce
  • Electronic Commerce and Supply Chains
  • Electronic Payment Systems
  • Innovative EC Systems
  • E-Commerce Security
  • M-Commerc

Grading:

  • Quizzes: 15%
  • Lab: 25%
  • Mid Exam: 20%
  • Final Exam: 40%